The travel and tourism industries are all about selling an experience; good feelings, happiness, adrenaline, history and more… That is why VR is definitely the most exciting innovation in the marketing of travel and tourism today. VR touches people’s feelings. It is also helpful for city tours. You can experience beforehand what to expect when you visit the city in question. It is even better than visiting websites. You can have little virtual trips and look around at an angle of 360 degrees.
Augmented reality is a powerful tool that is being talked about a lot. It is very useful for holiday agents and tourists equally. That is what is called a “try-before-you-fly” experience.
The Netherlands are one of many countries using VR technology for tourism. You can have a little trip with the virtual guide before you visit.
The Marriot Hotels have created a nice VR project.
The Marriott Hotels have established a new virtual travel content platform – the “VR Postcards”. Those “VR Postcards” are intimate travel stories that immerse users in a time and place with an unequalled experience in 360° and 3D via a virtual reality headset. Each story follows a real traveller on a journey to a unique destination; viewers immerse themselves in the destination and hear the travellers’ personal stories about why travel is important to them. The first three “VR Postcards” were shot in the Andes Mountains in Chile, in an ice cream parlour in Rwanda and in the bustling streets of Beijing.
The PlayStation, which came into our lives on December 3rd 1994, keeps being developed further to keep up with all the changes and novelties in the world of technology. Sony introduced its virtualREAD MORE